{Rules of PR no. 23} It’s Not What You Say, It’s How You Say It

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My dad has been telling me since I was a little girl, “it’s not what you say, it’s how you say it.”

Funny, we don’t think about things like that when our blood is boiling and we’re so salty that a singular, open flesh wound will bring on the burn.

Last week Thursday, September 17, Ben Garrett, a PRSA member posted an article on the PRSA blog, ComPRehension, Status Update: Millennial Staffers Can Update Your Social Media Plans where he, in a nutshell, said that social media is tool for “testing things out” and made it seem as if Gen-Y staffers a) weren’t very bright and b) trust-worthy.

With statements like:

“A good starting point is to task new professionals with building up senior staffers’ profiles and networks on the organization’s social networking accounts.”

“Senior professionals who (ahem) remember mimeographs and Betamax are probably less savvy in the social media space. Tapping on these new professionals may seem like a gamble. You don’t want them speaking to clients, let alone producing messaging.”

… I was [Read more…]

Gen-Y & the Social Media Revolution

UPDATE: July 13, 2010
With the 2010 version of the Social Media Revolution video

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From a Gen-Y, to the non-Millennial population I present you with:-

The Social Media Revolution

You’ve met them, I have too, and they are social media skeptics.

They are the people who think it’s a fad that a bunch of Gen-Y came up with to mindlessly control the rest of the population feeding into their lustful demands of the “right now.”

It’s funny though isn’t it that 250 million people are on Facebook and at least 120 million of them [Read more…]

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