Gwyneth Paltrow: The New Face of Coach

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By: Maria Lago, guest blogger

There is no doubt that Gwyneth Paltrow is having a fantastic year!

Her appearance in the hit television show, Glee has put her on the map not only as the fabulous actress we’ve known for years, but now as a singer!

If you haven’t heard Gwyneth singing yet, you’ve clearly have been living under a rock. [Read more...]

Avon Brings 125th Anniversary Celebration to Madison Square Garden

** Disclosure: Sasha Muradali works for Proof Integrated Communications, a division of Burson-Marsteller, the public relations agency representing Avon for the 125th anniversary celebration. She was not personally compensated by Avon for attendance or for this post.**

Marketed as “the company for women,” sold in over 100 markets around the globe by over 6.5 million independent sales representatives and founded in 1886 in New York City, New York, Avon is the the world’s largest direct seller of consumer goods who is currently celebrating their 125th Anniversary on a massive, global tour.

For a company that sells four lipsticks every single second, where two out of five women across the world use their products, and who has donated over $800m to support their philanthropic pillars over the years, 125-years is not only a massive accomplishment but it speaks wonders about the female consumer.

Look at it this way, Avon had women selling products door-to-door, yes they call themselves the original “Social Network,” before the 19th Amendment was passed in 1919 in the United States guaranteeing women the right to vote.

The tour labeled as the “Avon BELIEVE World Tour,” is schedule to hit 16-major cities including New York City, London, Los Angeles, Chicago, Johannesburg, Moscow, Mexico City, São Paulo, Buenos Aires, Shanghai, New Delhi, Dallas, Atlanta and Istanbul.

With the Mayor of New York, Michael Bloomberg, proclaiming [Read more...]

GUESS? Inc. Opens 13,000 sq ft North American Flagship on 5th Ave

GUESS?, the American lifestyle brand, famous for their denim and black & white adverts, opened the doors to its newest one-stop shop, its brand new North American flagship store, on February 17, 2011.

Located on [Read more...]

{iStyle} Madonna Tangos & Has Fictitious Baby For Dolce & Gabbana 2010 [UPDATED]

Italian neorealism cinema meets decadence with some vintage flavour are the easiest ways to describe the Fall/Winter 2010 advertising campaign by Dolce & Gabbana featuring Madonna.

The campaign is an illustration of how Dolce & Gabbana see the everyday Italian woman. In an interview with [Read more...]

{iStyle Tech} When Fashion and Technology Collide

By: Julia Rachlin, guest blogger

You get some pretty cool ‘geek chic’ results! Fashion designer Hussein Chalayan and crystal brand Swarovski came together to create this quirky, glowing LED Dress which seems to convey a slight resemblance to the New York City skyline. [Read more...]

World AIDS Day 2009: Be Brave, Go Strong, Embrace RED

Today, December 1, is World AIDS Day.

Random Stats:-

If you live in the United States, please visit AIDS.gov

If you live in the United Kingdom, please visit WorldAIDSDay.org

How will you [Read more...]

NSFW {ADbitious} – Frightening French and German AIDS Adverts

***
WARNING: NSFW — this post contains content of a dubious nature, that may be unsuitable for persons under the age of 18. If nudity, sex, psycho dictators (Hitler, Stalin, Sadaam), insects and AIDS offends you, walk away from this post NOW. You have been warned.
***

I have no words.

But I will say this, because today is World AIDS Day, there is no time like the present to show you some seriously frightening, borderline disturbing, anti-AIDS advertisements.

They certainly got my attention.

You be the judge [Read more...]

Music Monday – Say Hello! to the Holidays with the Trans-Siberian Orchestra!

Copyright © 2009 Sasha H. Muradali. All Rights Reserved.

I frickin’ love these dudes. My cousin Kavita introduced me to their music many moons ago via an online holiday card (from the now offline) Beat Greets!

Abbreviated as TSO, they are a roch orchestra founded in 1996 by Paul O’Neill, Jon Oliva, Robert Kinkel and Al Pitrelli. TSO is a mix of progressive rock, symphonic metal (think Within Temptation and [Read more...]

{Bookworm} Hothouse, Margot & the 9 Plants of Desire

Image by Sasha H. Muradali. All Rights Reserved 2009.

Earlier this summer, I had the pleasure of reading this amazing book called Hothouse Flower & the 9 Plants of Desire by Margot Berwin. The story is about an AD executive named Lila who ends up going on the adventure of a lifetime in the Mexican jungle: panthers, snakes, karma, some fruit and of course men. [Read more...]

{Rules of PR no. 22} Every person is a new door to a different world

Piglet sidled up to Pooh from behind.
“Pooh!” he whispered.
“Yes, Piglet?”
“Nothing,” said Piglet, taking Pooh’s paw.
“I just wanted to be sure of you.”

- A.A. Milne

Moi in Central Park w/ my 800 page, 3 lb. Alexander Hamilton biography book I bought off of a street vendor :)

This week’s Rules of PR is going to be completely different than anything else I’ve done before and that’s because it’s personal…in a good way.

Last week, I was in New York City visiting my familia { Hi Billy, Crystal, Matt & Christina :) } and I had the opportunity to meet up with @KathyCash, @SSmirnov, @Aerocles, @TheBeautyFile and @CiaoChessa. Not to mention the fact that @BitsOfBeauty, who I’ve known for years and went to UF with, was in town too!

So why on the world am I telling you this?

Besides, for the fact that it’s super cool that Twitter helped me build relationships — I’m telling you this because my experience is a product that is rooted in the core fundamentals [Read more...]

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