Oh, we just love.
This just gives us glee of the non-jeahing kind. [Read more...]
{Rules of PR no. 41} He Said What?! LVMH, Hermès and the “Rape”
Image via Hermes
Media training is important.
But, for some reason, people in the C-Suite, alongside their “yes-men” neglect to perform and practice with due diligence this important, reputation saving task.
A common misconception is that if the person is smart, savvy and exceptionally keen at what they do, they would be able to handle the media as well.
Major public relations-no-no.
When was the last time your company and its key leaders went through some type of media training exercise? If you are unable to answer that question — then as The Donald says, “you’re fired!”
Well, no, not really.
But you could be if you were John Galliano, the ousted head of Creative from Christian Dior who got into hot water recently over anti-Semitic remarks.
Or you could be in hot water if your name is Patrick Thomas the CEO of Hermès, who has massive word vomit when it comes to French luxury giant Moët Hennessy Louis Vuitton, when he likened LVMH’s buyout attempts of Hermès to “rape.”
Recently, in an interview conducted [Read more...]
{iStyle} Marc Jacobs v Louis Vuitton: Where Will Life Take You?
By: Kelly Ahern, guest blogger
With its chic simple lines and easily distinguishable monogram it is not hard for one to become entranced in all that is Louis.
Surrounded by the earthy smell of fresh leather, you are invited to step into a world of class and luxe sophistication. No wonder the French conglomerate has yet to lose its seat at the top.
This year marks the 5th Anniversary of BrandZ’s Top 100 Annual Report.
Millward Brown Optimor created the BrandZ Top 100 ranking system as a way to identify the world’s most valuable brands, based on dollar value, of course. The role of a brand is vital, especially in today’s unsteady economy, consumers need a brand that they not only admire but one that they trust.
Well when it comes to luxury, the people choose Louis Vuitton.
This year’s report named Louis Vuitton the number one brand in the luxury sector. Besides its refined appeal and sensible style, what makes Louis stand out? [Read more...]
{iStyle} A tribute to Christian Lacroix
As you may have heard, Christian Lacroix filed for bankruptcy, as many others in fashion have done or are desperately trying to avoid. Lacroix’s name has been synonymous with high fashion and french luxury for over two decades. He has designed for Pucci, Hérmes, Patou, and his label was founded with LVMH.
His work has been displayed in museums, his advertisements have been stuided in schools and he was given the Chevalier de Legion d’Honneur for his work. However, Lacroix [Read more...]
