From Napster to e-Books

Image courtesy of weheartit.com

By: Alexandra Campuzano

There are a few things I like to splurge on.

Shoes, make up, shoes, jewelry, shoes, books—yes, books. [Read more...]

When Doves Cry, the Internet Will Have the Last Laugh on Prince

The Artist Formerly and Currently Known as Prince has always been known for his creative and often extreme tulle threads flowing through our world in a fashion only he could produce.

Purple, doves and some cinnamon were enough to earn him his crown with some cream on the side too. But lately, His Indecisiveness has lost all grip on reality because he cannot get an advance on his album from iTunes, has decided that he wants to sue YouTube and eBay (oddest choice ever) for copyright infringement, but apparently he also thinks the Internet is “over” too:- [Read more...]

5 Ways to Use Social Media For Your Events

Life is fun ©2008-2010 =Sugarock99

Social Media is the hottest buzz these days. But things are not very much different now than they were 1,000 – much less 10-years ago.

People still will want to tell other people where they are going.

These days, social media can help more people get there. [Read more...]

PR WIN: Guinness Launches ‘Pub Finder’ iPhone app for 250th Birthday

Copyright GUINNESS © 2009

Back in April, we told you about GUINNESS launching a special edition stout for their 250th birthday. Then July rolled around and we saw how ABSOLUT revved up the competition for alcoholmania with Drinkspiration, “mobile technology with GPS, Twitter and Facebook.”

Well, guess what? Now GUINNESS has one too!

That’s right, GUINNESS , [Read more...]

{Rules of PR no.20} Spoiling the Spoils of Public Relations

"Rose" iPhone via Geek & Hype

 Eddie: PR. I PR things. People. Places. Concepts…

In public relations, we all know what astroturfing is – but it is up to us whether we partake in it or not.

This weekend, I was tweeted by a fellow PR pro about an iTunes scandal involving a top technology public relations firm and the methods they chose to use to successfully “PR” their clients. In a nutshell, [Read more...]

PR WIN! Get Your ABSOLUT Drinkspiration On

Copyright ABSOLUT © 2009

Don’t you love public relations? I love public relations. I love public relations even more when I see really cool new tools and tactics being created by brands to get what they want and increase revenue in a recession.

One of the newest comes from ABSOLUT VODKA who launched the Drinkspiration by ABSOLUT application.

Basically, this nifty tool combines “mobile technology with GPS, Twitter and Facebook.” Dude, that sounds macro-byte delish!

So what is it? It’s an interactive encyclopedia of recipes that aims to help people share their favourite drinks, create new ones and recommend others based on spirits, taste, weather, time of day, vibe of the bar, sound volume, real-time drink trends and who knows what else.

And guess what folks? It’s FREE for iPhone and iPodTouch users.

Oh no? Oh yes, yes, yes!

Believe it or not [Read more...]

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