Social Hosting: An Airbnb Experience

Last weekend I test-drove one of the most talked-about travel accommodation websites out there: Airbnb.

I’m very pleased to report that

  • my first guests were not axe-yielding psychos
  • the house stands totally undamaged and as lovely as ever
  • my small furry one, Watson the dog, loved them and was loved back
  • the payment went through the very next day. [Read more...]

The Badoo Project (#BadooProject)

“NYC was an easy choice as the place to first introduce Badoo to the U.S. It’s young, diverse, and social–a lot like Badoo!”
 - Jessica Powell, Chief Marketing Office for Badoo worldwide

It’s no surprise we love Badoo.

We’ve been writing about them for quite sometime now and thereby, it still should not be a surprise that when heard about The Badoo Project, we took our happy little selves to SoHo for an evening to hang out with our favourites from Londontown.

What is the Badoo Project you ask? [Read more...]

Facebook IPO: Is a $100 Billion Valuation Cool?

One of the most anticipated events in .com history is finally upon us: Facebook has filed for its Initial Public Offering (IPO) and everybody is speculating about how high the company’s valuation will go.

We asked a couple of experts to shed some light on the matter: Professor Mark T. Leary, of Olin Business School, believes that at IPO the firm will have a total market value in the $80 – $100 billion range:

“I don’t doubt that investors will be willing to pay that price for the shares, based on the valuations coming out of their past private issuances and recent online auctions for private shares,” he says.

But just because people are willing to pay that price, does it actually mean that Facebook is worth that much? [Read more...]

Little Pink Press: Social Media Week São Paulo

We love it when our Little Pink family does really cool things.

It’s Social Media Week across the globe, and while in New York City, it’s overlapping with Mercedes-Benz Fashion Week, down south it’s all the talk!

Check out our blogger Alice Bonasio, the European Consumer Public Relations Manager for Badoo, as she speaks about social media, trends and all things technology at Social Media Week São Paulo! [Read more...]

The OTHER Social Network: Badoo … in Brazil

Image via WeHeartIt

By: Alice Bonasio, guest blogger

With over 112 million members, and a few more joining every second, Badoo is one of the fastest-growing – and profitable – ventures on the web.

In Brazil, though, it is a mass phenomenon, with over 14 million users registering for the service in under two years.

But there is still room for expansion, since Brazil has the largest number of internet users in Latin America – 76 million and growing.

Brazilians are avid Social Networkers.

A recent Synthesio report found that among internet users in Brazil, 86% were on Social Networks, compared to 74% in the UK and US.

So what’s Badoo all about and why does it work so well in a tropical climate?

It all boils down to its easy, flirty, “lets hook up” attitude, which really resonates with Brazilians, it seems. [Read more...]

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