HBO x Bumble Invite BFFs To $30m Manhattan Brownstone

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The Activation

This August, HBO targeted its millennial audience by hosting a pop-up event with Bumble at a $30 million townhouse in Lower Manhattan.

From August 15-16, users of Bumble BFF (for women looking for a new bestie) and Bumble (the dating vertical of the the app) were invited to a gorgeous brownstone nestled in the heart of Greenwich Village as a part of HBO’s #StayHomeToTheMovies.

 

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The brownstone included 10 screening rooms across multiple floors all branded around HBO’s campaign where guests experienced treats, drinks and film favourites.

Stay Home To The Movies is an HBO campaign that started earlier in 2018 aimed to encourage users to sign-up and/or continue using HBO Go. [Read more…]

Hey Aphrodite: From Aphrodisiacs To A ‘Love Diet’ Get Your Sexy On [nsfw]

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For our coupled readers or friends-ies looking to *ahem* couple up, we thought we’d put together something a little enticing, a little sexy and mostly scrumptious for your St. Valentine’s Day delight… mostly for laughs and giggles.

We don’t claim any of this works, and that’s our disclaimer!

Now take your mind mostly out of the gutter. 😉 [Read more…]

Interview with “Happy Bitch” Author Keryl Pesce [Wine and Bling GIVEAWAY]

 “She’s no longer a bitch. She’s a Happy Bitch!”

Keryl Pesce’s brand began with her self-help book entitled “Happy Bitch – The girlfriend’s straight-up guide to losing the baggage and finding the fun, fabulous you inside!.”

In her straight-up and “girlfriend-friendly” style, Pesce shares her new found perspective and strength following a painful divorce and shows readers how regardless of their baggage, they too can transform their lives from heartache and struggle to peace and lasting happiness.

I had the pleasure of meeting up with fellow pink-enthusiast Pesce recently and here’s what she had to say:- [Read more…]

Gen-Y + Valentine’s Day = Single’s Guide!

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Everyone says it, we Millennials define ourselves more by our interests and passions, than our careers.

Some say, that’s the reason we stay single longer than the generations previous to us.

So without belaboring that… a few suggestions from moi to você: [Read more…]