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*This is a Sponsored post written by me on behalf of Hpnotiq for SocialSpark. All opinions are 100% mine. *You must be 21 years or older to drink alcoholic beverages and as always, please remember to drink responsibly*
Recently, I was contacted by the team at Hpnotiq to check out their launch of Primp & Prep for the perfect girl’s night. [Read more...]
This New Year’s Eve when you kiss away 2012 and welcome 2013, consider a little TIGI Cosmetics.
Right before Christmas, their public relations agency sent me some products to try out for the New Year for a little extra sparkle and shine. [Read more...]
I had never heard about OM4 | Organic Male Skincare before their public relations agency got in touch with me and asked me if I was interested in learning more. So I gave it a go and took it home for the holidays for my daddy to try.
We like it!
Male OM4 is a complete skin-type specific skin care system “4 men” in “4 core” collections (sensitive, oily, normal and dry). [Read more...]
Earlier this year I wrote about my love for the Smashbox SoftBox neutral eyeshadow palette and now I’m obsessing over the latest Photo-Op palette, the Smokebox II.
It’s gorgeous!
I was blown away by the Smashbox Smokebox II palette as soon as I opened it: from the vibrancy of Black Currant to the new inclusion of a doubled ended makeup brush, it’s to vie for! [Read more...]
On the heels of the the original two NAKED palettes, NAKED Basics by Urban Decay is their matte sister.
Smaller in size, but packed with six full-sized eyeshadow colours, it’s a steal! [Read more...]
As much as I’m not a ‘soap’ girl (body wash, please), I do make an exception here and there. [Read more...]
Energetic. Confident. Inspired. That’s the Nautica Man.
So this Christmas when I was looking for something for my father, I came across the cool and casual Aqua Rush set. [Read more...]
Leisure meets luxury at the W Hoboken when 70+ summery-clad ladies and gents boarded an endless champagne-gasmic yacht and set sail around the New York Habour. [Read more...]
Trina Turk's Braden Vest with simple white t-shirt from The Gap and Kooba bag
So I don’t know about you — but the holiday season can be rather stressful.
It’s fun, and my favourite time of the year, but seriously?
All the preparations, all the “I don’t know what to wear,” “Crap, I already wore that,” “My head hurts,” “My mascara isn’t going on straight,” “Manicure. Like. Right. Now.” “I broke a nail,” “Who plans a holiday happy hour at 5 p.m.? Some of us work,” “Ugh, they will be there? I don’t want to go anymore, must I?” — Yes, all of that. We’ve all been there. Done. That.
Now here’s how to amend the feelings… just a tad.
From moi to você, a guide of must own items to transition from winter to spring to summer to autumn and back again, setting the right moods and surviving aside from ample amount of Advil and other things…
Enjoy 
[Read more...]
Contrary to current state of the economy, the Luxury Collection, an upper-market brand of Starwood Hotels & Resorts, is in the process of updating their advertising to lure new guests.
Sitting alongside sister campaigns for the Westin and the Sheraton, created internally, the new print and online campaign is about life:
“Life is a collection of experiences. Let us be your guide.†[Read more...]
From iPads to iPhones, the hospitality industry is going mobile creating innovative ways to cater to their guests both online and off.
On the heels of a gigantic $6 billion dollar campaign to re-brand its Sheraton hotel, Starwood Hotels & Resorts released the details and adverts for it’s new $20 million campaign, “Meet You There,” a big change from its previous, “Rediscovering Sheraton.”
With high hopes to bring in a lot more revenue, the 74-year old business is nurturing and leveraging the sense of community it believes its guests feel, and should feel, when they book [Read more...]
With the news that Eva Ziegler is leaving her position as the brand and marketing leader for Starwood Hotels and Resorts Worldwide’s W (and Le Meridien) brand, the future of the trendy, lifestyle boutique-styled hotel is buzzing in the communications sphere as many are wondering, what’s next?
Having been with Starwood for six years, Ziegler had become known for helping Starwood launch the trend of boutique-styled hotels amongst big chains and also easily juxtaposing it with fashion, music and entertainment.
But as discussed at the 2011 Reuters Global Luxury and Fashion Summit, in a
“post-recession world, high-end hoteliers’ investments are shifting away from fancy freebies like lotion and soap and toward expert service that reflects a real understanding of the guest’s preferences.”
Laurence Geller, Chief Executive Officer of Strategic Hotels & Resorts Inc (Four Seasons, Intercontinental etc.), pointed out that these days amenities don’t impress.
In fact, he stressed, [Read more...]
Image via Google Images on search
With the BRICs (Brazil, Russia, India, China and most recently South Africa) calling for a non-European to replace Dominique Strauss-Kahn as the new head of the International Monetary Fund on the heels of his sexual-assault scandal, ending what they BRICs (and alike nations) have dubbed as an “obsolete” rule by The West, it’s no surprise that when it comes to the growth in the luxury market, companies have their eyes on a new, never before imagined, future.
Even at the 2011 G20 Summit, Zhou Xiaochuan, who runs China’s central bank, said that it doesn’t matter whether or not the new head of the IMF is French or European, but that the new leadership of the IMF should reflect the growing stature and needs of emerging economies, implying the new leader should be from one of the latter.
It’s a clear shift in the winds of commerce into a New World, where “what once was” is beginning to take a second step into a new, certainly more exotic, way of life.
No one said it better than, Starwood Hotels and Resorts CEO, Fritz Van Paasschen, at the Global Luxury and Fashion Summit 2011
“Thirty years ago, in the Forbes 400, so many people in that group were heirs and had come from money, I think the term ‘nouveau riche’ had a clear disparaging aspect to it. Whereas today, most money is new.”
This, on the heels on his company planning no less than eight new hotels by 2016 (publicly released as of May 2011,) for their contemporary and trendy, luxury brand of W Hotels, in Africa, China and other East Asian nations. In fact, the W St. Petersburg opened in Russia a little over one month ago, on April 20, 2011.
But while a lot of brands are still concentrating on Russia, India and China, with the World Cup in 2014, followed closely by the Summer Olympics in 2016, a lot more companies are focusing their attention on BRAZIL. [Read more...]
By: Alice Bonasio
It’s the eternal dilemma when it comes to shoes, especially if you are a woman: do you go for comfort or beauty?
And as the days grow hotter the question becomes even more urgent, but reaching for a pair of Flip Flops doesn’t necessarily mean letting go of your pretty footwear standards. [Read more...]
