Scuba To Cuba Your Workout With Lilly Pulitzer x Martone Cycling

So whimsical!

We are obsessing over this new collaboration for spring from Lilly Pulitzer and Martone Cycling Co.

The classic Martone style-driven city bike has been re-imagined in Lilly’s unapologetic bright pink hue and signature hand painted print Scuba to Cuba for a limited-edition creation that transports urbanites and beach dwellers alike into a dreamy, sunny state of mind.

Lilly Pulitzer’s Scuba to Cuba print

With a desire to create an instantaneous escape, the inspiration for the Martone Cycling Co. x Lilly Pulitzer collaboration draws upon a whimsical melding of two dichotomous worlds: the city and the beach.

“I’ve always resided in cosmopolitan cities—from Sao Paulo to Paris to New York—with my main source of inspiration fueled by the rhythm and energy inherent in these urban jungles.”

–  Lorenzo Martone

Mesmerized by the brand’s inimitable artistic prints and spirited DNA, Martone envisioned the collaboration with Lilly Pulitzer as a “creation of a tangible medium, a symbolic bridge, that can unite the beauty of these two seemingly opposite places and transport us to a playful, vacation state of mind.

“When in Palm Beach, biking is a primary form of transportation, we are thrilled to work with experts in the space to allow pink and print to rule the ride.”

– Janie Paradis, vice-president of Creative Communications

The limited-edition Martone Cycling Co. x Lilly Pulitzer bike consists of a Women’s (size 50cm) distinctive step-thru design in Lillykir royale pink steel alloy with an exclusive printed saddle, punctuated by Martone’s eponymous red chain and lucite pedals.

The bicycle also boasts Martone’s signature SRAM 2 speed gear system that shifts gears automatically depending on the terrain – making it equally ideal for both city and beach adventures.

Additionally, a posh removable and collapsible basket tailored in the same Lilly Palm Beach print was created to sit within the specially designed alloy basket built into each handle bar.

This functional yet fashionable addition doubles as a picnic basket and beach tote, perfect for sandy brunches and poolside afternoons alike.

Bicycles from the Martone Cycling Co. x Lilly Pulitzer collaboration are available at select Lilly Pulitzer stores across the U.S. including: Palm Beach, New York abd King of Prussia.

They retail for $1,800 USD.


Sasha H. Muradali owns the Little Pink Blog (part of Little Pink Book PR, LLC.) Sasha holds a MA International Administration with a concentration in Intercultural Communication from the University of Miami and a BS Public Relations and Dance from the University of Florida. She has been featured in Forbes, CNN and Business Week. Sasha tweets fervidly (@SashaHalima), loves Harry Potter and the colour pink. Find her on LinkedIn, get a copy of the Little Pink Blog delivered to your Kindle and ‘LIKE’ us on Facebook.

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