Beyond The Beach: 2016 Launch Of Hawaiian Tropic Apparel

Coming in February 2016, for the first time EVER, Hawaiian Tropic is launching a brand new line of apparel.

Through a partnership with The Fred David International Group, Edgewell Personal Care Company, the owner of the iconic sun care brand, is launching this highly-anticipated fashion line.

Known to many as a sun care brand that is synonymous with summer indulgence, Hawaiian Tropic is no stranger to the lifestyle industry with its wealth of activation sponsorships and events worldwide.

The new for 2016 apparel line will feature RTW styles reminiscent of the brand’s sunny aesthetic.

The tropical island-inspired range incorporates colourful prints using lightweight fabrics for a fashion-forward look.

The vibrant collection is sure to make every woman look and feel effortlessly beautiful with cover ups, rompers and key trendy separates designed to cater to every woman’s style and body.

I was extra fortunate to snag a few pieces and take them on a trip to Puerto Rico in December.

In fact, my pink birthday dress is courtesy of Hawaiian Tropic πŸ™‚

Puerto Rico

This picture is from our first night in Puerto Rico.

We spent the day on the beach and afterwards we didn’t want to do anything fancy, so we went with all of our friends to a local place called Orozco’s.

Best. Chicken. Mofongo. Ever!


The next night, we had a low-key professional happy hour to attend. So I paired this dress with some crocheted cork wedges.Β  I didn’t use a belt with it or anything and just wore it “as it.”

I got a lot of compliments on this one.Β  It flows in the breeze really nicely and it’s very princess-meets-beach! πŸ™‚

My birthday was spent doing a few things –

1) I met David Villa and my heart stopped

2) I visited Casa Bacardi!

1.5) I met David Villa and I smiled like a school girl on too much sugar

3) Had an amazing birthday dinner at a local spot that reminded of me home, Oceano!

1.75) I met David Villa and spoke to quickly telling him it was my birthday, that was probably the only thing he understood that I said

I can’t thank the team at Hawaiian Tropic enough for allowing me to try these pieces.

They are easy to wash (and hang dry every!), plus, just as promised the are airy, lightweight and bright.

I got a lot of compliments on my outfits. Especially, my pink birthday dress as the tie-dye turquoise dress.

Love! Love! Love!

Look Book


Sasha H. Muradali owns the Little Pink Blog (part of Little Pink Book PR, LLC.) Sasha holds a MA International Administration with a concentration in Intercultural Communication from the University of Miami and a BS Public Relations and Dance from the University of Florida. She has been featured in Forbes, CNN and Business Week. Sasha tweets fervidly (@SashaHalima), loves Harry Potter and the colour pink. Find her on LinkedIn, get a copy of the Little Pink Blog delivered to your Kindle and ‘LIKE’ us on Facebook.

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