Cîroc Apple Infused Vodka Launches In New York City

This week Cîroc launched the latest addition to its portfolio with Cîroc Apple Infused Vodka in New York City.

In honor of the launch, Cîroc commissioned American performance painter David Garabaldi to share his creative interpretation of the “forbidden fruit” thematic with audiences in New York and Los Angeles.

CÎROC Apple Launch Party!

Posted by Little Pink Blog on Wednesday, November 4, 2015

The artist’s pieces represent the millions of ambitious dreamers around the country who are passionate and committed to what they are made of.

“Cîroc has always focused on innovation and celebration. Our flavors remain at the heart of our unprecedented success. The new Cîroc Apple combines one of my favorite flavors with the greatest ultra premium vodka,” said Sean “Diddy” Combs, Chairman of Combs Enterprises. “We have created a liquid that everyone will want to drink, whether mixing it into fall inspired cocktails or enjoying it in its purest form, on the rocks.”

Cîroc Apple boasts a vivid green apple flavor infused with a touch of ripeness and a subtly smooth, crisp finish.

The newest variant can be enjoyed shaken and double strained, and also pairs excellently with Ocean Spray Cranberry Juice Cocktail.

The liquid also lends itself well to a variety of twists on more traditional cocktails including the Cîroc Apple Martini, Sangria, Mimosa and Cider.

Cîroc Apple is available for pre-order at ReserveBar.com/cirocApple.

Beginning in November 2015, consumers can enjoy Cîroc Apple cocktails at top restaurants, bars and lounges across the country with full nationwide distribution expected for January 2016.

Cîroc Apple possesses a juicy green apple flavor with hints of vanilla and citrus that provide for a fresh and crisp finish.

The product will be available in 50mL, 200mL, 375mL, and 750 mL, along with 1L and 1.75L sizes.

This new flavor will be available to consumers at the suggested retail price of $34.99 for a 750mL bottle.

The specialty spirit is 70 proof and 35% ABV.

In the meantime, check out the following recipes:

CÎROC Apple Launch Party!

Posted by Little Pink Blog on Wednesday, November 4, 2015

Cîroc Apple Martini

  • 1.5oz. Cîroc Apple
  • Garnish: Apple Wheel

Shaken with ice and double-strained

The Big Apple

  • 1.5oz. Cîroc Apple
  • 3oz. Ocean Spray Cranberry Juice Cocktail

Garnish: Apple Slice

Cîroc Apple and Soda

  • 1.5oz. CÎROC™ APPLE
  • 3oz. Club Soda
  • Twist of Lime

Garnish: Lime Wedge

Cîroc Apple and Apple

  • 1.5oz. Cîroc Apple
  • 3oz. Apple Juice

Garnish: Lime Wedge

*Photos by Gary He

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Sasha H. Muradali owns the Little Pink Blog (part of Little Pink Book PR, LLC.) Sasha holds a MA International Administration with a concentration in Intercultural Communication from the University of Miami and a BS Public Relations and Dance from the University of Florida. She has been featured in Forbes, CNN and Business Week. Sasha tweets fervidly (@SashaHalima), loves Harry Potter and the colour pink. Find her on LinkedIn, get a copy of the Little Pink Blog delivered to your Kindle and ‘LIKE’ us on Facebook.

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