Calvin Harris For Emporio Armani AW15, Photography By Lachlan Bailey

Continuing his partnership with the Italian fashion house, Calvin Harris debuts his Emporio Armani AW 15/16 advertising campaign online, with photography by Lachlan Bailey.

Posing with sliced up abs sculpted by the likes of Michelangelo, looking far broodier than before, with bedroom eyes and ample flex that pretty much screams sex, the Scottish deejay channeled his inner David Beckham and Cristiano Ronaldo for the black and white print campaign.

The campaign will roll out more images as the year progresses and is designed to promote more than just men’s underwear.

It will include other items typical of Autumn/Winter such as sunglasses, moto and similarly styled leather jackets, watches, long-sleeved shirts, denim, etc.

And in case you missed it, below is his SS15 campaign from earlier in the year, with photography by Boo George (who has previously worked for Louis Vuitton, photographed Emma Watson and Victoria Beckham to name a few.)

Enjoy 🙂

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Sasha H. Muradali owns the Little Pink Blog (part of Little Pink Book PR, LLC.) Sasha holds a MA International Administration with a concentration in Intercultural Communication from the University of Miami and a BS Public Relations and Dance from the University of Florida. She has been featured in Forbes, CNN and Business Week. Sasha tweets fervidly (@SashaHalima), loves Harry Potter and the colour pink. Find her on LinkedIn, get a copy of the Little Pink Blog delivered to your Kindle and ‘LIKE’ us on Facebook.

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