Inspired By K-Pop Beauty? Check Out Memebox!

Memebox, the world’s first Korean beauty e-commerce retailer, has finally landed stateside!

Offering a selection of the most sought-after, on trend K-beauty products, Memebox utilizes targeted technology to analyze consumer trends, buying habits and social media coverage in order to deliver the newest, hottest and coolest beauty products to the market – straight from South Korea to your doorstop.

As a Birchbox subscriber, if you are anything like me, I’m sure you can appreciate beauty-in-a-box!

The Pink Diary Memebox, launched in July 2014, was my first sashay into the brand and I must say, it’s utterly adorable!

Memebox curates popular Korean beauty products while offering consumers the flexibility to choose what they want, unlike a lot of traditional subscription based products. This includes everything from skincare to cosmetics to tools.

For example, my The Pink Diary Memebox included the following products:

– HOPE GIRL Tinted Lip Balm 01 Strawberry 5g (Full-sized product)

“Scented with a delicate strawberry fragrance, Hope Girl’s Tinted Lip Balm serves both as a lip tint as well as a lip balm. While the co-enzyme Q-10 and shea butter formula deeply nourishes your chapped lips, the lovely pink tint will leave your lips with a long-lasting radiance!”

– CROQUIS Lip & Blush 10 Pink Brown 4g (Full-sized product)

“The famous Lip & Blush from Croquis can be applied on both your lips and cheeks for a natural and well-blended pink that gently enhances your complexion. While this shade itself might seemlight and shimmery, it will leave your lips and cheeks with a long-lasting radiance.”

– CROQUIS Eye Shadow & Blusher 04 Goldy Brown 4g (Full-sized product)

“When blended in with darker brown shadow and a liner, Croquis’ waterproof, cream-type crayon creates a shimmery gold brown gradated look. It smoothly glides onto your eye contours, giving it a nice, silky finish without being clumpy or sticky.”

– BANILA CO. Prime Primer Classic 30ml (Full-sized product)

“Prep your face with the ultimate Banila Co. Prime Primer! Banila Co. is one of Korea’s cult favorites and this primer is one of its longest standing bestsellers. It’s a must-have classic that smoothens out any unevenness in skin texture by filling in all fine lines and enlarged pores. It alsocoats your face with a protective layer for optimum moisture retention while preventing your skin from getting oily.”

– TOSOWOONG Black Sugar Facial Scrub 160g (Full-sized product)

“All natural, and made from sugar, sunflower seed oil, portulaca extract, huttuyniacordata and various other minerals and vitamins, the Black Sugar Facial Scrub works to remove stubborn blackheads, excess sebum, and dead skin cells without dehydrating your skin. It will leave your face glowing with a natural radiance.”

– L.VIDA Nail Polish LC-06 Baby Angel 10ml (Full-sized product)

“Pamper your nails with L.vida’s bright, beautiful nail polish colors that last. This collection is formulated with a unique combination of resins and waxes that provide a fast drying, long-wear shine.”

Some boxes are collaborative, while others aren’t, but rather, are curated to a specific theme, such as “pore minimalist,” for example.

This August 20, Memebox is launching another collaboration, this time with Coffee Break With Dani.

That product list is set to include:

  • Prori Aroma AC Moisture Gel Mist
  • Dewytree Ginseng Nutritious Black Tea Mask
  • Golden Glove Exfoliating Glove
  • Miguhara B.P Cream
  • Nuganic Customized Sunblock SPF50
  • Bio Origin Royal Ampoule BB SPF30
  • Chamos Acaci Snail Anti-Wrinkle Eye Cream
  • Kocostar Nail Therapy

All to be delivered in a pretty turquoise box!

Born in Seoul, South Korea in 2011, Memebox is now headquartered in San Francisco, CA. The goal of Memebox is to target the space between luxury boutique and mass market items.

We’re definitely interested and love the idea.

Would love to see similar things pop up from other parts of the world.

Boxes can be purchased here at: http://us.memebox.com/

Happy Shopping! 🙂

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Sasha H. Muradali owns the Little Pink Blog (part of Little Pink Book PR, LLC.) Sasha holds a MA International Administration with a concentration in Intercultural Communication from the University of Miami and a BS Public Relations and Dance from the University of Florida. She has been featured in Forbes, CNN and Business Week. Sasha tweets fervidly (@SashaHalima), loves Harry Potter and the colour pink. Find her on LinkedIn, get a copy of the Little Pink Blog delivered to your Kindle and ‘LIKE’ us on Facebook.

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