Archives for April 12, 2011

Competition: Love it, Live it, Be it, Thrive it – BE IN DEMAND

Image via WeHeartIt

By: Helene Cavalli, guest blogger

Where would we be without a little competition?

Maybe we’d still be working on Commodore 64s.

But Apple came along in 1984 and introduced the first Macintosh – changing everything.

Competition forces computer manufacturers to continually strive to create something better, faster, sleeker, more desirable.

Some companies achieve great success and think they’ll be able to ride the wave forever.

Assuming consumers will remain loyal to their brand, these organizations become complacent and slow.

They somehow forget a very basic rule: [Read more…]

Meet The @BronxZoosCobra: The Overnight Social Media Sssensation

Courtesy of

By: Amanda Montgomery, guest blogger

I’ll say it loud and proud… I dig comedy in a world that is often far too cynical.

I also enjoy seriously good and well-crafted writing.

Both pleasures are somewhat subjective to my tastes but one thing that no social media enthusiast can argue with is that the @BronxZoosCobra is pretty funny and a damn good writer to boot.

Let’s review this scenario analytically … the ‘BronxZoosCobra’ Twitter account started Monday March 28th, 2011; he’s currently at 240,000+ followers, has a Facebook Fan Page lobbying for him to be the next SNL host and he’s tweeted a TOTAL of 101 times to date.

Have you seen this online?

If you haven’t read his Twitter feed then you are seriously missing out because this sassy snake is taking [Read more…]