Archives for April 6, 2011

Lady GaGa, MAC, Sephora and the Branding Power of Hello Kitty

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Lady Gaga wearing a one-of-a-kind plush dress made entirely of Hello Kitty dolls!

By: Maria Lago, guest blogger

Usually when dealing with cats whether stray or domestic, they run from you or hide under the bed and are very “keep-to-themselves” loner types.

Well, not this kitty!

She’s popping up everywhere around the world showing off her famous mug and saying ‘Hello’ to everyone!

She’s been doing this for over 35 years and is showing no sign of slowing down.

If you ask me, she’s a bit of a an attention whore.

I’m talking about the uber famous Kitty White, who’s stage name is Hello Kitty. [Read more…]