Did clothing retailer GAP go from selling New England-Americana-esque clothing to selling software?
I’m confused and if you’ve had a glimpse of their new logo, part of a re-branding initiative, you would be too.
The old logo, similarly to the clothing the store sells, was not pretentious, was elegant and gave off a feeling of subtle elegance intermixed with casual luxury, laced in educated sophistication.
This new logo is written in [Read more…]