TRENDS REPORT: Fall Fashion 2010

By: Kelly Ahern, guest blogger

With these current breezy temperatures and the near-torrential rain it certainly must be time for a change.

Even the once lush green leaves are suddenly looking a bit golden- ahh the onset of autumn.

The time when one must prepare to ditch her sky-high strappy sandals and distressed cutoffs for more practical, cold-weather trends.

Fear not fashionistas, for this season we have some of the industry’s most stylish to aid in your transition.

By now you have probably come across some of the most anticipated fall trends, seen catwalk images, maybe even snagged a few pieces from pre-sales; but have you ever wondered how pieces from a designer collection are actually dubbed a “trend”?

Critical couture decisions fall into the hands of men like Ken Downing.

Being the fashion director for luxury retailer Neiman Marcus isn’t simply fun and games, it’s serious, and it’s about creating a lifestyle.

“I really create the attitude and the message and the mood of the season that the company will be following,” Downing said in a recent article from The Canadian Press.

Downing is constantly surveying collections from around the globe, he pays particular attention to recurring themes and finds the designers who are producing enough of the select trendy pieces he chooses to fill Neiman Marcus’ racks.

These “trends” are then incorporated into all levels of the company’s marketing messages and integration even goes as far as physically placing the styles on individual mannequins, enticing fashion admirers to take a closer look.

Downing continued to explain the process to The Canadian Press, “For instance if we believe in green, we need to have green everywhere”.

You bet there will be green everywhere—Downing urges avid couture consumers to keep an eye out for the hue, especially as it takes form in military-influenced olive.

What other trends can be expected for this vastly approaching season?

“The pantsuit is probably the most important item,” Downing stated.

He promises a femme-fatal twist, as the traditional pantsuit is expected to go glam when paired with lace.

Curious about how to make the style switch as effortlessly as possible?

Look no further than the legendary Jason Wu.

This Manhattan-based fashion designer has already got quite the celebrity following—Ivanka Trump, January Jones, Amber Valletta and of course who can forget RuPaul—not to mention he has been advising the current First Family, specifically First Lady Michelle Obama.

With his ultra-chic sense of style Wu gave our fab friends at InStyle vital tips on how to effectively incorporate fall trends into everyday looks.

Words to live by for every fashion-connoisseur: “Never take a take a trend literally. Pick a piece—not the whole look—and it will work for you”.

Eager for even more flirty fall fashions?

Check out these great images from The Huffington Post as they cast their votes for what will be hot this season.

Camel is sure to make a comeback this fall says Wu and the style-stalkers at The Huffington Post. Make the look work for you by following Kate Bosworth’s lead…it’s all about minimalism.

You heard it from Downing himself, it’s all about lace this season. The added texture transfroms the simple into the spectacular; Blake Lively sure knew how to turn up the heat in this Dolce & Gabbana lace bustier ensemble.

Your classic LBD should be replaced by a firey red frock this fall says The Huffington Post, looks like Natalie Portman agrees.

Embrace the change of foliage and let it inspire you to try new looks this season.


Kelly Ahern is a recent Roger Williams Univeristy graduate living in New England. She graduated with a degree in Communications-Public Relations and a Core Concentration in Italian. She is an aspiring PR professional who loves social media, fashion and traveling. You can find her on Twitter @Kelly_Ahern.

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