Archives for August 13, 2010

{iStyle} A|X Goes 3-Dimensional with “2020/Speed Style”

By: Kelly Ahern, guest blogger

This fall admirers of both fashion and technology can join together to bask in the beauty of 3D.

The month of August marks the release of Armani Exchange’s marketing campaign for its Fall 2010 line, which coincidentally will treat the industry, and consumers, to a compilation of integrated three-dimensional advertisements.

The campaign, “2020/Speed Style”, will include a series of color images that will be showcased in major national media—print, outdoor ads, and naturally, online.

The “in-book” media campaign [Read more…]