Archives for November 18, 2009

What Edward Cullen WOULD NOT Do: Robert Pattinson and Publicist Need PR Lessons

There has to be something in the water this month in California because PR is in la-la land. First Carrie Prejean mucked up some interviews and now Robert Pattinson? Though, I wouldn’t give Pattinson the full blame for this one.

November 16, 2009 marked the premiere of Twilight‘s second installment New Moon. As always, American Idol host and radio presenter, Ryan Seacrest had his booth on the red carpet. Rushing into the booth nearly breathless came Robert Pattinson with his publicist trailing behind.

What could have been an easy, friendly (I mean c’mon Ryan Seacrest isn’t “Inappropriate” King. It’s bloody Ryan Seacrest, the guy is always nothing but kindness on ALL his shows) and painless interview, turned into something awkward and unnecessary.

Ryan Seacrest started off the interview asking Robert Pattinson how he was doing, what it was like to be Edward Cullen etc. Everything was going very well until [Read more…]

Branding, Biz and PR: Top 7 Reasons Sir Richard Branson is THE MAN

“I believe in benevolent dictatorship provided I am the dictator.” – Richard Branson

I get asked on a regular basis, why I admire Sir Richard Branson. Some people are often really surprised when they hear that, for a girl who doesn’t ‘idolize’ people per se, I would consider the word ‘idol’ in a sentence with his name. I don’t get it though, I mean I know why I think he’s amazing.

This was more than evident, recently, when I attended the Women’s Conference, sponsored by Lean Cuisine, in Long Beach, California where I was afforded the opportunity to meet him. (I dieee! 🙂 ) The questions from good friends and even family members came in more mass than before. Even complete strangers asked me about it.

The funniest question I’ve gotten, in reference to my fascination and utter admiration, was, “OMG, do you like, like him?”

Quite frankly the answer to that one is, “NO.” Sorry, he’s old enough to be my daddy and I’m not all about the whole older man sugar daddy thing. So the whole laws of physical attraction thing? You won’t find that here.

So why in the world was I so excited to go to a women’s conference to see a man? What would possess me to own all of his books and treat them as a sort of business bible on life?

Well, here you go [Read more…]