Archives for September 2009

{Chic Fashionista} Lou Lou Bell Mademoiselle purses


Welcome to our first ever {Chic Fashionista} post and what better way to start it off than with Lou Lou Bell, the inspiration and reason! About two months ago I was contacted by a pretty cool chickie-dee from Nova Scotia named Lyndsay who told me about her handmade purses called Lou Lou Bell. She asked me if I would review one for the Little Pink Book. Having never done these non-makeup reviews on here before, I decided it was time to start!

As most of you know, if you read {Rules of PR} last week, I was in New York City for the Labor Day holiday weekend here in the states. I took my mini-vacay as the perfect opportunity to put these bags to the test — so behold! [Read more…]

{Heal the World} An Open Letter to those affected by Cancer

Copyright © 2009 Sasha H. Muradali. All Rights Reserved.

Hi Pink Book Readers,

I’ve been meaning to start this on LPB for awhile now. A little something called {Heal the World}. I’ve always believed in community service and I volunteer a lot for different things. If you know me in real life, you might have actually been hauled to volunteer with me before, or better yet, that’s how you know me.

Initially, I wanted to showcase different non-profit organizations with {Heal the World} and show you about the vast opportunities there are out there to get involved, lead by example and become one with your community.

Volunteering doesn’t have to be about something morbid and bleak, or death and destruction. It could be about something fun, something you enjoy, maybe an organization you believe in.

Either way, I don’t do this very often, but for my first {Heal the World} post, I thought I would make it just a tad personal: a fellow Gator alumni and PR professional reached out to me about a project she’s been up to and I found her story very touching. I wanted to share [Read more…]

{Heal the World} Social Media lessons, #12for12K and a little 501c3 action (updated)

Copyright © 2009 Sasha H. Muradali. All Rights Reserved.

Is it me or has the communications world gone bonkers in the past two weeks? First PRSA last week, then Aunty B & the Gen-Y coffee issue this week and now another communications professional taking to her blog to call out a peer about his social media non-profit project?

Am I missing something here?

In a post that went up on Monday, Barbara Talisman questioned the legitimacy of a decently well-known, online charitable brand called 12For12K. Started by Danny Brown, the organization’s main goals are to raise $12,000 dollars per organization per month and also raise awareness for each of these causes using social media. [Read more…]

{iStyle} Emmys 2009 Fashion & Faux Pas

The 2009 Emmy Awards were over the weekend and we’ve been mulling over what we hated and loved and just…thought was rather odd.

So let’s start with the good stuff 🙂

Best Dressed

Our smallest Emmy winner, with the biggest voice, LOVE Kristin Chenoweth! And I hope I see her soon in Mad Men, The Office or 24! 🙂

Kristin Chenoweth

She also wins for cutest acceptance speech:

Sarah Silverman and Catt Sadler please take lessons from Kate Walsh. [Read more…]

Gen-Y Coffee Runs: Work-in Maid or Work-in Graduate?

Image via, originally by Christopher Gilbert

Sometimes I read things that really make me question the working world; especially, as someone entering it. These stories are scary and feel like they are out of a bad version of the Devil Wears Prada.

Yesterday, I read something on Australia’s Smart Company by Aunty B, a business wiz woman who takes questions from disgruntled, confused and often clueless people about the corporate agenda.

But yesterday’s question, not only surprised me, but I’ll admit I was quite disgusted by it as [Read more…]

{Beautirati} Book of Shadows v2 by Urban Decay

Beautirati logo by Sasha H. Muradali. 2009 All Rights Reserved.

Urban Decay Book of Shadows Volume 2

So I’ve been meaning to play around with this for three weeks and finally I got the chance: Urban Decay’s Book of Shadow’s Volume II.

On that note, I also created a soundtrack for this just because I wanted too…I was actually listening to these while I was putting my “looks” together, so I thought I would share. Though, I should tell you, I probably listened to “Heal The World” about 4 times in the entire duration, lol, which probably explains a lot of the rich colour and happier looking looks this time around. I really tried to stay away from getting too “deep.”

Urban Decay v. MAC eyeliners on my hand

24-7 Eye Liners

This comes with two [Read more…]

{Tickled Pink} Trust that little voice in your head…

Image via

Trust that little voice in your head that says “Wouldn’t it be interesting if…”; And then do it.

– Duane Michals

Copyright © 2009 SashaH. Muradali. All Rights Reserved.

Happy Birthday @TomFelton, I Hope You Have a Wizarding Time :)

Happy 22nd Birthday

Tom Felton 🙂

*cough*Draco*Malfoy*cough* [Read more…]

{iStyle} Size 12+ models and controversy at LFW

Morley leads the final walk. Photo via Getty Images

The use of 3 plus size models, caused an uproar at Mark Fast’s LFW SS10 presentation. The casting led to both Fast’s casting director and stylist , Erika Kurihara – also an editor of i-D magazine, walking out on him. {Rumor has it that Fast may have fired one or both.} [Read more…]

{Rules of PR no. 23} It’s Not What You Say, It’s How You Say It

Image via

My dad has been telling me since I was a little girl, “it’s not what you say, it’s how you say it.”

Funny, we don’t think about things like that when our blood is boiling and we’re so salty that a singular, open flesh wound will bring on the burn.

Last week Thursday, September 17, Ben Garrett, a PRSA member posted an article on the PRSA blog, ComPRehension, Status Update: Millennial Staffers Can Update Your Social Media Plans where he, in a nutshell, said that social media is tool for “testing things out” and made it seem as if Gen-Y staffers a) weren’t very bright and b) trust-worthy.

With statements like:

“A good starting point is to task new professionals with building up senior staffers’ profiles and networks on the organization’s social networking accounts.”

“Senior professionals who (ahem) remember mimeographs and Betamax are probably less savvy in the social media space. Tapping on these new professionals may seem like a gamble. You don’t want them speaking to clients, let alone producing messaging.”

… I was [Read more…]