Archives for May 8, 2009

{iStyle} On Style: Strive. Own it.

New to the Little Pink Book is a weekly feature we call {iStyle}, featuring commentary on couture, RTW, style and fashion the globe over.

Photo By We Heart Subject to their Copyright 2009. All Rights Reserved. 

By: Jenn Ortiz, guest blogger

I am not a fashion person. I do not eagerly await the collections, nor do I model-stalk. I don’t jump over fashion gossip. (Who’s going to be taking over at Ricci?!!!) This is not to say that I live under a fashion-rock. (BTW, the answer is Peter Copping will be heading Nina Ricci.) I just do not take “fashion” too seriously. You see, the problem with fashion is that there are trends: the It bag, the shoe, this season’s dress. It can be exhausting to keep up and, quite often, a waste of money. Fashion by these terms is very exclusionary. The end result is that many are left with a bad taste in their mouths and no desire to make any effort.

So, instead of trying to be trendy or fashionable, I advise you to Strive for Style.

Style is yours. It evolves and grows with you. It is personal, natural, and less competitive.

Ok, so let’s dig in. For today’s topic, let’s discuss one of the most important rules of style:

 Photo by Steven Meisel © 1993

Own your style and know your limits.

Most of us could not rock Anna Wintour’s, Isabella Blow’s (may she RIP), or Lady GaGa’s wardrobe; it takes a certain personality to feel comfortable and not get over-run by that kind of wardrobe. You should be aiming to build a wardrobe with longevity that is personal. Your clothes should compliment you. They should fit your body, not the other way around. Freshen your wardrobe each season with new pieces that you can incorporate with what you already own. If there is something in your closet that you love, but you feel it is a bit outdated, contemplate having it altered. (The same goes for hair and makeup.)

You should NEVER make a purchase just because it’s “in”. (In what?! In the garbage next season, that’s what.) Don’t go shopping for clothes you’d only date, go shopping for the clothes you might marry. (Occasional one night stands aside.) The last thing you want to be is in a bad “uniform.” Head to toe labels, “Juicy” across the butt, the same giant designer glasses and “it” bag. Yes, we know you spent a ton on all that crap, but you look a mess. That is not style. That is trying to be fashionable and trendy at its worst.

Photo by The Sartoria List. All Rights Reserved 2009.

Speaking of money, the lack thereof is not an excuse to be unstylish! With all the diffusion lines, sample sales, small designers, and vintage options available, it is simple to develop your own style. For a perfect example of someone who has developed her own style without breaking the bank, go here . If you are need of more inspiration check out the street-style photographers (Garance, Sartorialist, Facehunter, JaknJill.) There is a wide variety of individuals who own their style, from high to low and everything in-between, on those pages.

I promise, you won’t find pink terry hoodies with Marc Jacobs bags on them.


Jenn Ortiz is a graduate of the University of Florida with degrees in History and Latin American Studies with hopes to pursue a PhD in Child Development. She believes there is beauty in everything around us; from the inside out, outside in. She currently runs {Bits of Beauty}, a place you just feel good about.

Copyright © 2009 SashaHalima PR. All rights reserved